As England’s second largest county, Cumbria offers a diverse geographical and business mix; hosting contrasts of industry and agriculture, coastline and market towns, and urban and rural potential. The area has a range of established commercial sectors such as leading nuclear and specialist manufacturing industries but is also striding forward into new areas such as renewable energy and a flourishing outdoor recreation market. The latter is no doubt fuelled by the breathtaking location of Cumbria and the Lake District offering fells, lakes, national parks and coastal scenery. In fact many who live here or simply visit, think it is the most beautiful location in the country and certainly one which offers an unrivalled quality of life.